20 Jun
Agency Owners Definitive Guide to Overcoming Objections

Agency Owners Definitive Guide to Overcoming Objections

We live in the age of instant gratification and consumers often don’t give you a chance to explain...
12 Jun
Help Your Producers Close the Sale: Tips for Success

Help Your Producers Close the Sale: Tips for Success

Agency owners often play an important role in helping their producers close sales with clients who...
06 Jun
5 Online Lead Generation Strategies For Insurance Agencies

5 Online Lead Generation Strategies For Insurance Agencies

It can be tough out there for insurance agencies. Changes in Obamacare is shaping the way employers...
25 May
7 Summer Ice Breakers for Your Sales Pitch

7 Summer Ice Breakers for Your Sales Pitch

With Memorial Day weekend upon us, summer is almost here! It’s time to pull out your patio...
18 May
Knowing the Right Questions to Ask Your Marketing Vendor

Knowing the Right Questions to Ask Your Marketing Vendor

Many agents know that the time comes when your business growth can no longer rely on referrals...
27 Apr
6 Tips to Break Through Marketing Barriers

6 Tips to Break Through Marketing Barriers

Every time I speak with an insurance agency owner I ask, “What do you do to market your business?”...
19 Apr
The VIP Treatment: The Secret to Building Trust and Referrals

The VIP Treatment: The Secret to Building Trust and Referrals

When I began my career as an marketer, I was more than lucky to be mentored by a few of the best...
06 Apr
5 Reasons Why Every Insurance Agent Should Ditch Leads and Buy Calls

5 Reasons Why Every Insurance Agent Should Ditch Leads and Buy Calls

I know... I know... even seeing the word "leads" makes many agents shutter. In just over 6 years of...
28 Mar
Are You Holding Yourself Back Through Rookie Mistakes with Your Marketing and Customer Acquisition?

Are You Holding Yourself Back Through Rookie Mistakes with Your Marketing and Customer Acquisition?

Every year I try my best to make it to as many trade shows as I can so I can get in front of agency...
09 Mar
Top 10 Tips on How to Sell Value Over Price

Top 10 Tips on How to Sell Value Over Price

In today's marketplace, anybody can sell on price. It's easy to fall into the trap of thinking that...